How Insy went from first commit to production in six weeks, with everything declared in code and no dedicated ops department.

Why we moved our own site from a client-side language switch to separate URLs, and what changed for search engines.

What a fixed-scope project with us looks like week by week, and why speed doesn't have to cost quality.

Why we test every launch on budget devices, and the three techniques that keep heavy, animated sites smooth on them.

A small set of shared tokens and components makes every next page faster to build and keeps the brand consistent.

Site, configurator, CMS and a launch campaign: how we approached FancyRent from the first sketch to the first bookings.